Ghostbusters Video Game Promotion

I just found this great collection of Ghostbusters video game schwag. Not only do you get a promotional shirt, custom lanyard, a poster, and some promotional stickers; but what really gets my attention is the custom packaging.
The packaging resembles the “ghost traps” the Ghostbusters use to catch their ectoplasmic enemies, it’s a great way to [...]

Can The PSP Be An Effective Sales Tool?

(Via: Ads of the World)
How do you get your sales team to demonstrate to your customers not only your brand’s origin, but also your brand’s personality and association with film. You wouldn’t want to have your sales people carrying around stacks of paper and brochures, so what else could you use?
How about a Sony PSP [...]

Final Fantasy Figurines Promote More Than Just The Brand

These Final Fantasy Figurines are a pretty cool promo unto themselves. Being branded with the Coca-Cola logo makes them twice as cool, it’s like to popular products coming together to form an even greater one. These must have been a completely custom product.